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Guide to Effective Presentations
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Yellow
on Black
Electronic presentations are one of the most effective tools
presenters can use to persuade an audience. There are
several ways to enhance your presentation and maximize
your effectiveness. The following are guidelines to help you
create and deliver a dynamic presentation.
a. Types of Presentations
Computer Presentations
• To present basic information such as graphs,
spreadsheets, documents and images, use word
processing and spreadsheet applications.
• To convey more complex information and create more
dynamic presentations which allow you to control the
pace of your delivery, utilize software such as Astound
Freelance
®
, Persuasion
®
or PowerPoint
• For high-end multimedia and interactive presentations,
use software such as Macromedia Director
®
®
• Astound
, Freelance
, Persuasion
Macromedia Director
®
are trademarks of their respective
companies.
Video Presentations
Use of video equipment, such as a VCR, DVD player and
laser disc player, can be effective for delivering
instructional or illustrative information that is difficult to
present.
Digital Cameras and Personal Digital Assistants
(PDAs)
For highly compact and portable presentations, still
cameras, digital video cameras, document cameras and
PDAs are ideal for transferring data without cumbersome
conversions.
Multimedia Presentations
You can integrate all of the above methods for a full
multimedia presentation including video, audio, computer
applications and World Wide Web information.
b. Creative Presentations
Oftentimes presenters do not take advantage of the many
subtle ways they can manipulate their electronic slides to
more effectively persuade the audience.
Color has a great effect on the audience during a
presentation. When used correctly and legibly, studies
show that background & foreground colors establish an
emotional tone for a presentation, help viewers understand
and retain information, and influence an audience to take a
desired course of action.
Color Considerations
• Choose legible colors.
• Text and graphics colors need sufficient contrast.
• Use darker colors for the background since a lighter
background can create uncomfortable glare. (Yellow on
black creates an ideal contrast.)
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