Toshiba E-STUDIO 282 Panduan Penjualan - Halaman 3

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Juga untuk Toshiba E-STUDIO 282: Panduan Servis (20 halaman)

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USER SEGMENTS

The e-STUDIO232/282 therefore appeals to small offices

with few employees as well as medium- to large-sized

departmental office environments. Users will value the ease

of use, flexibility and time saving benefits these advanced

features will offer and the harmonious design will easily fit

into almost any environment. In addition, the system provides

a strong blend of extensive network-ready functionality with

the necessary security features for safe sharing and storage of

digital documents.

The responsible sales professionals should focus on the

following factors and user advantages when approaching a

potential client for the e-STUDIO232/282:

Analogue Machine Users

Existing analogue users can gain tremendous productivity

advantages by switching to a digital copier, especially because

of the added memory copying, scanning and electronic sorting.

For instance, these digital features allow for immediate retrieval

of the originals whilst the job is being completed. This not only

means a saving in time and an improvement in productivity,

but also a reduction in power consumption. It is also important

to point out that the integrated multifunctionality of the e-

STUDIO232/282 will play a vital role for analogue users

seeking a flexible and durable system by offering higher

usability and network connectivity.

Digital Machine Users

Existing digital users are aware of the cost benefit of digital

MFP systems, but often the wish to take advantage of more

convenient functions means acquiring expensive parts and

controllers. Here it is important to emphasise that the e-

STUDIO232/282 can expand and be integrated under various

business environments by taking advantage of the copy-printer-

scan-network capabilities.

First / Additional Purchasers

The majority of these customers are mainly found within big

company departments, but also smaller environments such

as home offices (SOHOs), start up companies and aspiring

entrepreneurs that all stand to benefit from our all-in-one office

solutions. Again, it is essential to point out that integration

and management in the clients network is abreeze for one or

many e-studio devices supplementing a centralised machine

and reducing "bottlenecks" with a more flexible solution. As a

result, many of the running-costs and Total-Cost-of-Ownership

(TCO) related to productivity and daily operations can be

reduced or even eliminated. The ability to adapt with changing

business environments via the integrated network solutions are

qualities that should be explained to your customer.

After reading this sales guide, the professional sales person will

understand the strong merits of the e-STUDIO232/282 and

how they relate to and are of benefit to the above mentioned

user segments.

copy

fax

e-BRIDGE

controller

scan

internet

fax

network