Yamaha SG1000 Brochure - Page 4

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SG's that are right for

today's music and

musicians

Introducing 3 concepts equipped

with the latest hardware

Since its spectacular debut, Yamaha SG series guitars have accompa-

nied many a musician on their road to success. From its rich tone and

long sustain to its superior performance and reﬁ ned design, all of its

signature characteristics have stood the test of time, remaining relevant

to this day. Trends and special requests by musicians over the last

30+ years have resulted in numerous spec changes and the release of

special models. And while the latest SG3000/2000/1000 guitars look

the same as the original, there are many reﬁ nements that improve upon

their perfection.

Over the course of the SG's histor y, these three new SGs, the

SG1820/1820A/1802, represent the most dynamic approach yet. Look-

ing at current trends in music and the sound requirements of today's

guitarists, we have taken three approaches to sound

SG1820: Modern rock sound. All-around instrument delivers a clear, rich

low-end tone capable of everything from clean cutting tone to distortion.

SG1820A: Designed for the next-generation guitarist. Delivers a beautiful

hard distortion and releases an intense sound from its sharp styling.

SG1802: Sound, looks, classic styling, its all there in this model. The

combination of wide single coil pickups and SG body deliver a warm,

clear tone.

The new SG also features a wide variety of reﬁ nements including hard-

ware modiﬁ cations. A new page in Yamaha's SG history starts here.

IRA (Initial Response Acceleration)

If you've ever played another guitarist's instrument and not been able to get the same

sound, it's probably because you are playing a different style than what the guitar is

used to. After playing the same guitar for years, the guitar adapts to the guitarist's

playing style. It takes time for a new guitar to adapt to your own way of playing. Stress

found between parts like ﬁ nish, woods, body, neck, ﬁ ngerboard, nut, bridge, etc., must

be released before all of the parts can resonate together as an instrument. It takes time

and a lot of playing for this to happen.

Using IRA technology, stresses like those between the ﬁ nish and wood are release by

applying speciﬁ c vibrations to the completed guitars. Once this treatment is complete,

the guitar responds accurately to the guitarist's performance, and produces sound

more easily. It also shortens the time needed for the guitar to adapt to your playing

style. And it delivers excellent sustain.